Where to Start with SEO

Where to Start with SEO

Let’s imagine that you are a first-time webmaster or a business owner whose company is working on a new website. You have big plans for it, you have an unlimited number of ideas for the website and you really, really wish for it to both wow users and make conversions. While you are working on it, … Read more

Links in a chain

The Cost of Link Building & Links

Links cost. It is that simple, there is no such thing as a free link. There are many benefits to link building, but it is going to cost you time or money. So which is best for you – time or money, as you will pay the cost of link building in one way or the … Read more

What is local SEO

What is Local SEO and Why Do You Need It

No matter what kind of business you run, it’s crucial for your potential customers to be able to find you on the internet. For this, you need so-called general SEO, that is, the work of optimising your website for global or national searches. In other words, if you want to target a particular audience regardless … Read more

Google opened on a laptop

How to Grow Your Local SEO with Google Posts

Local SEO has become an increasingly important facet of search engine optimization, as it’s capable of amplifying your digital marketing efforts and turning them into foot traffic. According to Google, 82% of people rely on search engines to find local information. Similarly, there has been a 150% increase in the “near me” search phrases, which … Read more

Visualisation of what marketing is

What Is Marketing?

Marketing differentiates your business from every other business that your customer could choose. It is the first impression of your business, and we all know that first impressions DO count.

Two people organising tasks

Organising SEO Tasks for Your Small Business

This is a question asked by Brian from http://www.bjp.ie/ on our Facebook page. Getting into a daily, weekly, monthly system of SEO tasks. Also getting a template for organising link building management. And lastly, wondering how much time should a small insurance broker invest in SEO we are totally new to the game. SEO is … Read more

woocommerce seo case study

WooCommerce SEO Case Study for Engineering Company

This engineering SEO case study will focus on one company and its products and services. However, I have had the pleasure of working in what is considered not sexy industries for many years.  Companies like engineering, construction, fabrication, stone suppliers & quarries, timber suppliers, cladding, substation safety and a bicycle manufacturer – you get the … Read more

B2B company employees brainstorming at a meeting

How to Increase B2B Sales Leads Through Your Website

Attracting and keeping the attention of other businesses can be much more challenging than generating and nurturing B2C leads, but the rewards are also far greater. Not only in terms of actual conversion value, but also in terms of the reputation, authority and contacts gained with each successful collaboration. Like everything else, it gets easier … Read more

Web traffic analytics page opened on a laptop

Easy SEO Quick Wins for More Traffic

Looking for some quick wins on your website to improve your rankings and get more clicks from Google? Making changes to websites often involve skills from different people across the business such as coding and design, but these 5 suggestions should be things you can work on without needing a line of code to be … Read more

cosmetic surgery case study

Cosmetic Surgery SEO Case Study

Medic updates in Google have made it a turbulent year for cosmetic surgery websites, their traffic and rankings. However, we still achieved great results. TL;DR 89% organic traffic increase 28% total traffic increase 40% increase in enquires (These are all year on year stats). We started working with the company in May 2018.  During the … Read more

SEO in tourism

SEO in Tourism: Things to Keep in Mind

As strange as it may seem, SEO and the travel industry have one thing in common – both deal with pointing customers in the right direction. If you’re in the tourism, travel and hospitality industry, you’ve most certainly noticed that the market is pretty saturated and that your competition is fierce. Nothing strange, given that … Read more

Content marketing for travel

Content Marketing for Travel Companies

The travel and tourism industry has been steadily growing, and according to stats, it’s one of the fastest growing sectors with bookings reaching $1.6 trillion in 2017. But, apart from being very lucrative, this market is also a highly competitive and saturated one, which means you have to tap into different marketing strategies if you … Read more