With all the negative news about Google SEO, you might think that Google does not recommend SEO. However, Google recommends SEO for your website – you can read the full documents here and here. This post is a beginners guide to ranking higher on Google. Google’s documentation is a 32-page guide – this is shorter […]...

Keyword research is the most important element in any SEO campaign. Google’s search results are based on keywords. Type them in, get the results. No research = no dependable keywords, no title tags, unfocused blog calendar, missing opportunities. Keyword research done right = easy planning, a list of content titles, services or products laser targeted, and […]...

Internal links are one of the biggest levers of Google rankings and traffic increases for a website. The following guidelines were written for my clients and for internal use – they are intended to make internal links easy to understand for non-technical SEO people. What is a Link and What is Anchor Text? Yes, this […]...

Let’s imagine that you are a first-time webmaster or a business owner whose company is working on a new website. You have big plans for it, you have an unlimited number of ideas for the website and you really, really wish for it to both wow users and make conversions. While you are working on it, […]...

Looking for some quick wins on your website to improve your rankings and get more clicks from Google? Making changes to websites often involve skills from different people across the business such as coding and design, but these 5 suggestions should be things you can work on without needing a line of code to be […]...

This is a question asked by Brian from http://www.bjp.ie/ on our Facebook page. Getting into a daily, weekly, monthly system of SEO tasks. Also getting a template for organising link building management. And lastly, wondering how much time should a small insurance broker invest in SEO we are totally new to the game. SEO is […]...