There’s a lot that goes into SEO. Some suggest there are 200+ Google ranking factors. You’ll see some of the famous names in the industry talking about all kinds of fancy techniques and strategies (like language models using ngrams or biometric parameters while viewing results.) This is all well and good, but it’s advanced stuff. … Read more
When we are talking about digital marketing and especially search engine optimization, the question of guest blogging simply has to be raised sooner or later. And as with anything SEO-related, everyone has their (usually very strong) opinion on guest blogging. The Complex Case of Guest Blogging One of the more important opinions on guest blogging … Read more
Having great content will always make link building easier and therefore will also normally cost less. But, if you don’t have great content, the minimum bar, then everything will be an uphill struggle.
Links cost. It is that simple, there is no such thing as a free link. There are many benefits to link building, but it is going to cost you time or money. So which is best for you – time or money, as you will pay the cost of link building in one way or the … Read more
How is link building different for eCommerce sites? While the basic process of building links in itself works the same whether for eCommerce sites or any other sites, most SEO experts agree that eCommerce can be more difficult for one particular reason: It’s hard to get people to link to pages that have high commercial … Read more
Chatting to a friend who also works in digital marketing a couple of months back, we got to talking about link building. 30 minutes into the conversation, I realized I was outlining a strategy for his business. He was nodding and telling me he’d love to hire us – which was quite the opposite of … Read more
UPDATE: According to Google the last manual update of Google Penguin started on Friday 23rd September 2016. So far, I have not seen any effect in any Irish websites or SERPs that I am tracking, it may take a few weeks for the full roll-out of the integrated algorithm. After many years of waiting for … Read more
Minimal search visibility makes all your content creation efforts futile. If no one finds your content and visits your website when they’re searching for solutions to their problems on the internet, then you’re in serious trouble. No traffic – no conversions – no revenue. That’s why many businesses, desperate in their attempts to attract their … Read more
If you need links to your site but are not sure how to get them, here is how you can find great link building opportunities to increase traffic.
You’ve been told that you are supposed to get links to your website, but you are still not sure why? Here are 8 big benefits of link-building.
You’ve built a website, written a few posts, and now you need backlinks? Here are 7 ways you can build quality links to your site.