Local SEO Dublin

Rank Higher in Google Maps Listings

Local SEO and Google Maps Listings bring phone calls, enquries, and customers through the door to your local service business website or to your local brick and mortar store.

Is there a better way to stand out in the crowded organic search results than being listed in the map pack at the top of the search results? That is the result of local SEO services.

You must be on the first page – 75% of searchers never go past the first page.

Being in the top three has never been more important for your business due to increased local mobile usage.

Why is Local SEO Key for Irish Businesses?

When Google detects that there are local businesses that are relevant to the search term, it displays a Google map listings in towns and cities. This helps users find local businesses that are most relevant to their search and location. This is a key component of local search engine optimisation, which helps businesses appear in Google map listings and attract customers based on proximity.

  1. Local results appear in more than 90% of search queries.
  2. According to Google, more than 50% of local search clicks result in a shop visit within a day.
  3. More than 90% of your customers search for local services and products online.
  4. More than 80% of consumers trust online reviews.
  5. If you are a local business serving a town, village, or city, being listed locally is a great way to appear prominently at the top of Google.

The local map pack now lists only three companies. In the past, it listed up to seven – more reasons to make sure you are one of the three. The listing includes a link to your website, reviews, address, telephone number, opening times, a map listing, and directions to your business.

The Local Strategy

  1. Website localisation, small site changes
  2. Google My Business optimisation (Now Google Business Profile)
  3. Citation building
  4. High quality local links
  5. Excellent reviews and replies to customers

(There really needs to be another – Google Ads and remarketing via search and social)

How Local SEO Services Can Help You
Attract New Customers

Local SEO services help increase organic traffic by targeting potential customers who are already looking for your product or service.

Local is a Highly Targeted Market

Using all your budget locally saves spend on markets that do not convert to customers.

Building up your local business profile has a cumulative effect and results in more overall business simply due to referrals.

Most local searches are on mobile devices, and people want instant results. People are searching as they have an immediate need. Can you afford to miss this?

A specialised SEO agency can help businesses effectively target their local market and save on budget.

97% of People Learn About a Local Business Online

Google reports that searchers visit or call a business more than 50% of the time after finding them online. People no longer know all their local shops or services – it is all online.
 
If you are a local business, you cannot afford to let this business drive past your location because they do not know you exist.

Mobile First for Local SEO

My iPhone is my mobile computer, at home or out. I find a local restaurant, a plumber, and a local accountant. If the website does not work well on mobile, I am quickly on to the next results in the search results.
 
Fast information: directions, address, telephone number – I need these easily and quickly.

ROI on SEO Needs to be Tracked

Calculating the ROI on ad spend is easy, but the ROI on SEO is delayed.  The expected ROI on ad spend is in the region of 40% to 200%. ROI for SEO is better calculated as an increase in business over time. I expect the ROI on mature websites to be at least 50%; for new websites, it can be hundreds of per cent.
 
All possible conversion points must be tracked – calls, shop visits, online orders, emails, and forms filled. But, simple ROI calculations do not work well for SEO in the short term, as the gain lasts much longer than the campaign.

How Exactly Does Local SEO Work?

Local SEO (Search Engine Optimisation) is a specialised branch of SEO that focuses on enhancing a website’s visibility in local search engine results pages (SERPs) for geographically-related searches. This involves optimising various elements of a website to attract local customers and improve its online presence for searches that include specific locations.

For businesses with physical locations, local SEO is crucial as it helps them stand out in local search results, making it easier for potential customers in the vicinity to find and engage with them. By leveraging local SEO, businesses can ensure they appear prominently when users search for services or products in their area, thereby driving more foot traffic and local inquiries.

Google Business Profile & Local SEO

Google My Business is a powerful, free tool provided by Google that allows businesses to manage their online presence across the search engine. It plays a key role in local SEO by enabling businesses to create a detailed and engaging profile that appears in local search results.

By claiming and optimising their Google Business Profile, businesses can improve their local search engine rankings, making it easier for local customers to find them. This includes adding accurate business information, photos, and responding to reviews, which helps build trust and credibility. An optimised Google My Business profile not only enhances visibility but also drives more traffic and engagement from local customers.

Local Business Directories

Using all your budget locally saves spend on markets that do not convert to customers.
 
Building up your local business profile has a cumulative effect and results in more overall business simply due to referrals.
 
Most local searches are on mobile devices, and people want instant results. People are searching as they have an immediate need. Can you afford to miss this?

Local Citations

Local citations are crucial in local SEO as having your business’s address or map listing mentioned on various local websites contributes to the accuracy of your online presence, helping search engines verify the legitimacy of your location and improving visibility in local search results.

Are You Trying To Reach Your Local
Customers Online?

Let us help. We have worked with many companies and had great results over the years.

We have worked with single address businesses and multi-location companies with more than 50 addresses. Contact us today, and let’s get started.

Contact Us

FAQ

Why Are Local SEO Services Important for Irish Businesses?

Local SEO services are specialised strategies designed to optimize a local business’ online presence, making it easier for potential customers in a specific geographic area to find them.

These services focus on optimising your Google BusinessProfile managing online reviews, and implementing search engine optimisation tactics tailored to your local audience. In Dublin, where competition is fierce, having a solid local SEO strategy can significantly enhance your visibility in local search results, ultimately helping you attract more local customers.

How Much Does Local SEO Cost in Dublin Ireland?

The cost of SEO in Dublin, Ireland can vary widely depending on the complexity of your needs and the SEO services company you choose. Generally, businesses can expect to pay anywhere from €500 to €5,000 per month for comprehensive local SEO services. Factors influencing the price include the scope of the work, the competitiveness of your industry, the experience of the SEO specialist, and the specific goals you aim to achieve.

At BeFound, we know digital success starts with understanding your business inside and out. Our Dublin-based team takes the time to analyse your specific needs and market position before crafting a proposal that fits your goals and budget. We believe in creating customised solutions because we’ve seen how the right approach can transform businesses like yours.

How Soon Can You See Local SEO Results?

Local SEO delivers results in different stages. Quick wins like optimising your Google Business Profile can boost your visibility within weeks. However, the real impact of a comprehensive local strategy typically becomes clear after 3 months, with continued improvements strengthening your local presence over time. At BeFound, we focus on both immediate opportunities and long-term growth to maximize your local search success.