Social Media for Accountants, Solicitors, and Insurance Brokers
So the boss attends a digital marketing for accountants event, hears that LinkedIn and Twitter are really valuable platforms to be on, and comes back to the office asking you to get the accountancy firm more established on social media. Now it’s your job as the Marketing Manager of the firm to launch the business on […]
What Is Content Marketing and Why It Matters?
Long gone are the days when you could promote your business and attract new customers by means of traditional marketing methods such as TV commercials, newspaper ads, and spam emails. Modern customers can now fast-forward your commercials, ignore your newspaper ads, and send pushy emails directly to spam. Banner blindness can render your marketing efforts […]
How to Increase Website Visitors by Rewriting Older Posts
We would all like more website traffic – without having to write new blog posts or think of post titles or need to build more links? This is the Blueprint to Solve that Problem Coming up with ideas to write about can be difficult. I want to make your life a bit easier while at the […]
5 Expert Ways to Promote Your Content
Publish and forget is the easy attitude that most businesses have to content promotion. But, successful businesses are not like most businesses, success is process driven.
How to Create a Small Business Digital Marketing Strategy
The words “small business digital marketing strategy” do have a very serious ring to them, don’t they? Even a bit ominous, if you ask me. When embarking on the amazing journey of running a small business (with the hopes of one day running a large business) – you need to do a lot of prepping […]
Content Marketing for Startups: How To Create An Effective Strategy
Content marketing is essential for startups that want to thrive. This guide will help you craft an effective content marketing strategy for your new business.
How to Decide on Your Digital Marketing Budget
The best marketing doesn’t feel like marketing. – Tom Fishburne How many times have you heard that catchy concept of great products selling themselves? Probably many. And it has probably made you wonder whether you should pour all that money into marketing and advertising campaigns. If your product is great, that is. The truth is […]
An Introduction to Digital Marketing for Businesses
The growth in digital online advertising and marketing spending is an area that all companies need to be aware of. Changes According to Google, the shift in media consumption since 2010 has been the following: Chanel 2010 […]
Marketing Ideas for Accountants
For accountants getting the marketing and client acquisition process right makes the job of running your business less stressful. It is far easier, and more effective, to run marketing as an on-going process.
Marketing Strategies for Accountants
Growing your accounting firm requires a serious and strategic approach, and having a detailed marketing strategy in place is essential. However, marketing usually isn’t a top priority when we’re talking about smaller accounting firms, but growth requires investing more time and money in it. Making your firm more visible will result in generating better leads […]
Online Marketing for Accountants
Digital marketing has the highest ROI, and yet many accounting firms still mainly rely on the outbound approach and its traditional marketing methods. Although you can still attract new clients through newspaper ads, TV and radio commercials, and billboards, digital marketing has become indispensable for the firms providing accounting services. In this post, we’ll discuss […]
How to Increase B2B Sales Leads Through Your Website
Attracting and keeping the attention of other businesses can be much more challenging than generating and nurturing B2C leads, but the rewards are also far greater. Not only in terms of actual conversion value, but also in terms of the reputation, authority and contacts gained with each successful collaboration. Like everything else, it gets easier […]
What Is Marketing?
Marketing differentiates your business from every other business that your customer could choose. It is the first impression of your business, and we all know that first impressions DO count.
Small Business Digital Marketing for Companies in Ireland
Have you ever seen Field of Dreams? Even if you haven’t, someone has at some point likely quoted you the line everyone seems to know from the movie: build it and they will come. And while it may have worked for Kevin Costner, the same will not likely be the case for your small business […]
What Is Pillar Content?
Pillar content is simply great content that sites at the top of a topic hub. This piece of content will be one of the flagship articles on your website. It will show your expertise and experience.
How to Find New Accounting Clients
One statistic frequently quoted to illustrate the importance of customer retention is that 80% of a company’s future profits come from just 20% of its existing customers. Another is that repeat customers spend 67% more in their third year than in their first year of doing business with a company. This data offers convincing arguments […]
List of Digital Marketing Events in Ireland
Stay up-to-date with the latest digital marketing events in Ireland. BeFound.ie’s blog provides a comprehensive list of upcoming conferences and seminars.
What Does a Content Marketing Agency Do?
If you are wondering what does a content marketing agency do and whether your business needs one, this guide explains everything in great detail.
SEO for Construction Companies
Are you a construction company owner looking to boost your visibility and expand your client base? If so, then you need to consider the power of search engine optimization (SEO). Through SEO, you can optimize your website’s content to appear higher in organic search rankings, driving more traffic to your site and giving you more […]
SEO for Builders in Ireland
Search Engine Optimisation (SEO) is an essential tool for builders in Ireland who are aiming to grow their online presence. In a digital age where the majority of initial client interactions begin with an internet search, a well-constructed SEO strategy can be the difference between being discovered by potential customers or going unnoticed. For Irish […]