Local SEO for Dentists

In the competitive field of dental services in Ireland, establishing a strong online presence can be crucial for attracting new patients and fostering growth. Read our latest SEO case for Dentists. With an increasing number of people turning to search engines to find healthcare providers, dental practices must optimise their websites and online content to […]
How to Optimise PPC Campaigns for Local Businesses

Right, let’s talk about something that keeps many local business owners up at night—burning through advertising budgets with little to show for it. You know the feeling? That sinking sensation when you check your Google Ads account and see hundreds of euros spent but barely any customers walking through your door. Here’s the thing: PPC […]
Landing Page Optimisation

Look, we’ve all been there. You’ve spent good money driving traffic to your site, only to watch visitors bounce faster than a hurley ball at Croke Park. Frustrating? Absolutely. But here’s the thing—fixing your landing page doesn’t require a PhD in marketing or a Silicon Valley budget. Let me walk you through exactly how to […]
Social Media for Accountants, Solicitors, and Insurance Brokers

So the boss attends a digital marketing for accountants event, hears that LinkedIn and Twitter are really valuable platforms to be on, and comes back to the office asking you to get the accountancy firm more established on social media. Now it’s your job as the Marketing Manager of the firm to launch the business on […]
What Is Content Marketing and Why It Matters?

Long gone are the days when you could promote your business and attract new customers by means of traditional marketing methods such as TV commercials, newspaper ads, and spam emails. Modern customers can now fast-forward your commercials, ignore your newspaper ads, and send pushy emails directly to spam. Banner blindness can render your marketing efforts […]
How to Increase Website Visitors by Rewriting Older Posts

We would all like more website traffic – without having to write new blog posts or think of post titles or need to build more links? This is the Blueprint to Solve that Problem Coming up with ideas to write about can be difficult. I want to make your life a bit easier while at the […]
5 Expert Ways to Promote Your Content

Publish and forget is the easy attitude that most businesses have to content promotion. But, successful businesses are not like most businesses, success is process driven.
How to Create a Small Business Digital Marketing Strategy

The words “small business digital marketing strategy” do have a very serious ring to them, don’t they? Even a bit ominous, if you ask me. When embarking on the amazing journey of running a small business (with the hopes of one day running a large business) – you need to do a lot of prepping […]
Content Marketing for Startups: How To Create An Effective Strategy

Content marketing is essential for startups that want to thrive. This guide will help you craft an effective content marketing strategy for your new business.
How to Decide on Your Digital Marketing Budget

The best marketing doesn’t feel like marketing. – Tom Fishburne How many times have you heard that catchy concept of great products selling themselves? Probably many. And it has probably made you wonder whether you should pour all that money into marketing and advertising campaigns. If your product is great, that is. The truth is […]
An Introduction to Digital Marketing for Businesses

The growth in digital online advertising and marketing spending is an area that all companies need to be aware of. Changes According to Google, the shift in media consumption since 2010 has been the following: Chanel 2010 […]
Marketing Ideas for Accountants

For accountants getting the marketing and client acquisition process right makes the job of running your business less stressful. It is far easier, and more effective, to run marketing as an on-going process.
Marketing Strategies for Accountants

Growing your accounting firm requires a serious and strategic approach, and having a detailed marketing strategy in place is essential. However, marketing usually isn’t a top priority when we’re talking about smaller accounting firms, but growth requires investing more time and money in it. Making your firm more visible will result in generating better leads […]
Online Marketing for Accountants

Digital marketing has the highest ROI, and yet many accounting firms still mainly rely on the outbound approach and its traditional marketing methods. Although you can still attract new clients through newspaper ads, TV and radio commercials, and billboards, digital marketing has become indispensable for the firms providing accounting services. In this post, we’ll discuss […]
How to Increase B2B Sales Leads Through Your Website

Attracting and keeping the attention of other businesses can be much more challenging than generating and nurturing B2C leads, but the rewards are also far greater. Not only in terms of actual conversion value, but also in terms of the reputation, authority and contacts gained with each successful collaboration. Like everything else, it gets easier […]
What Is Marketing?

Marketing differentiates your business from every other business that your customer could choose. It is the first impression of your business, and we all know that first impressions DO count.
Small Business Digital Marketing for Companies in Ireland

Have you ever seen Field of Dreams? Even if you haven’t, someone has at some point likely quoted you the line everyone seems to know from the movie: build it and they will come. And while it may have worked for Kevin Costner, the same will not likely be the case for your small business […]
What Is Pillar Content?

Pillar content is simply great content that sites at the top of a topic hub. This piece of content will be one of the flagship articles on your website. It will show your expertise and experience.
How to Find New Accounting Clients

One statistic frequently quoted to illustrate the importance of customer retention is that 80% of a company’s future profits come from just 20% of its existing customers. Another is that repeat customers spend 67% more in their third year than in their first year of doing business with a company. This data offers convincing arguments […]
List of Digital Marketing Events in Ireland

Stay up-to-date with the latest digital marketing events in Ireland. BeFound.ie’s blog provides a comprehensive list of upcoming conferences and seminars.